A lifestyle brand designed to redefine the dining experience through unique and timeless cutlery, silverware, and linens.

A Kuwait-based luxury brand specializing in bespoke, culturally authentic creations.

A specialized concept store focused on a curated collection of one-of-a-kind products. The brand positions itself at the intersection of retail and self-discovery, emphasizing values of femininity, sensuality, and sophistication.

A collaborative project for a special event hosted by Nagwa, a local brand in Kuwait. The project involved the design and development of a custom event menu, tailored to the unique aesthetic of the café concept.

A travel/tour company dedicated to creating vibrant, inclusive, and transformative journeys for travelers seeking meaningful and safe experiences.

A specialized brand covering three business areas: Coaching, Experience Creation, and Strategy. Originally launched as a single initiative, the brand architecture was expanded to a diverse portfolio of professional services

An investment platform for NBK Capital that offers automated, multi-asset portfolios. This UX study was conducted to identify high drop-off rates during the user onboarding process, specifically on the product selection screen.

A custom-illustrated cover design for a curated playlist by Loft965.com featured across all major streaming platforms.

A comprehensive research report analyzing Panadrex’s market position in Kuwait and the Gulf Region. The study identifies growth opportunities to transition the product from a subsidized medication to a preferred quality brand.

Afaf AlEssa is a mixed-media contemporary artist with an eye for vibrant colors and bold pieces that embody an array of human emotions.

A curated collection of toys, books, and activities designed to support healthy childhood development. Every product is hand-selected by a professional psychologist from Masar.